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  peter@wsi4success.co.uk
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Website Design 

"Good website design is about 2 things: attracting visitors and conversion. Get it right and you’ll see a return on your investment. Get it wrong and you won’t – simple!" 

Website Design

Good website design is key to ensuring you make a return on your investment. Generating traffic is one thing but unless that traffic converts into customers then that traffic is unlikely to return.
 
Website Design HeatmapWSI designs websites with conversion in mind. We understand that visitors need to be able to navigate easily and find what they are looking for quickly. You need to engage those visitors to keep them on the site and prompt them to buy or contact you through clear calls to action.

Visitors to your site tend to be at different stages of the buying cycle. There will be those just researching a product of service, those who know what they want but need to identify where to buy it or those who want to buy now. WSI will help you set up the navigational funnels to ensure each of these get what they require as quickly as possible maximising conversion and therefore maximising your return on investment. 
Website Design Example
Branding is important but so is how the site comes across to visitors. Colours, graphics, text and layout all need to be consistent and professional. Having understood your requirements we will create a concept draft for you to review that talks into account these elements. It will depict the visual look and feel of the website and will show a draft of the colour scheme and graphics that will be used. 

Based on your feedback we will modify the draft accordingly until you’re happy to sign it off. Only then we will build it quickly and efficiently to get you online as quickly as possible, albeit not until we have tested it fully. The website will be continually monitored to ensure optimal performance.

Contact us to learn more about our Website Design 

 

Fast Facts
Despite current economic conditions video ad spending is expected to rise by 45% in 2012 to reach £566 million. - Source eMarketer
Advertisers will continue to use or increase their Search Marketing budgets in 2012. Expected growth for this online advertising tactic is in the double digits at 14.9% in 2011, to a total £8.2 billion. – Source eMarketer,
In light of the economy US advertisers are moving millions of dollars from traditional media to the Web, to take maximum advantage of its measurability and cost-effectiveness. The same holds true for the UK and other developed nations.– Source eMarketer, 
Online buyers are shifting a greater share of their total purchases from stores to the Web in search of more convenience, broader product selection and cost savings. – Source eMarketer, 


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